News•May 19, 2009 2:04 AM ET•2,798 views
Your Demise signs with Earache Records
Official press release: Earache Records is pleased to announce the signing of UK hardcore act, Your Demise to a North American licensing deal. Your Demise plays a style of metallic hardcore popularized by bands such as Hatebreed and Earth Crisis and combines it with elements from all over the musical landscape, including elements of drum and bass. This eclectic combination creates a sound that is more modern, more rule-breaking and more refreshing than that of the typical hardcore band. With the August 11th North American release of their debut album, Ignorance Never Dies, Your Demise will usher in the era of "Hardcore 2.0" The "Hardcore 2.0" moniker isn't just about the music, either. Your Demise has overcome insurmountable odds to get to where they are now and have lived truly hardcore lives that would make lesser men weep. Equipment theft? Check. Multiple line-up changes? Check, and make that twelve. Motorway breakdowns? You bet, including a time when the side door of their tour van literally fell off in the fast lane of a major European freeway. Finally, there's the story of how the band spent 24 hours solitary confinement in a Belgian prison, but that one is best saved for later... On the signing of Your Demise, Earache U.S. Label Manager Al Dawson says, "Your Demise is the best new British act going today and we couldn't be any more thrilled to add them to our roster. We're completely over the f*cking moon about these guys because they've got great songs and a large reputation for doing whatever it takes to break through and become a success. We here at Earache intend to do everything in our power to build on their substantial UK/European buzz and take them to the next level in a North American market that is thirsty for bands that are heavy and bring something unique to the table." Visible Noise, the famed UK label that helped unleash Bullet For My Valentine, Lostprophets, and Bring Me The Horizon upon North America once again brings their newest buzz band, Your Demise to the territory via a U.S. licensing deal with Earache Records. Visible Noise A&R Director Julie Weir says: "Your Demise are an extreme and uncompromising band, breaking the boundaries of Hardcore. As soon as I heard Ignorance Never Dies, I knew we needed a partner for the USA that understood how to work with the band. Earache have a legacy that Visible Noise have respected since the label began and we are excited to be working together." Having played over 500 shows all across the UK/Europe, Your Demise will finally head to North America this fall to play shows in support of their debut album.